Wealthy catchment area
A sustainably evolving economy, favourable taxation and a stimulating regulatory framework provide a strong base for Zurich as one of the world’s largest financial centres and a preferred location for multinational company headquarters as well as major research and development centres.
Optimum purchasing power
Above-average salaries and comparatively low taxes result in high purchasing power and saving rates that attract investments. As Switzerland has one of the lowest inflation rates in Europe, its competitiveness and wealth is rising year by year.
Higher purchasing power results in higher achievable ticket prices. The large number of international companies headquartered in the region, and the high proportion of wealthy residents ensure strong demand for premium travel, resulting in better overall yields. In fact, the business and first class cabin shares on intercontinental flights from Zurich are among the highest throughout Europe.
Strong travel demand
Foreign trade plays a major role in Switzerland’s economy and generates strong business travel demand throughout the year. While outgoing leisure demand is driven by high disposable incomes, incoming leisure demand is supported by Switzerland’s wide range of attractions.
Switzerland – an attractive leisure destination
Switzerland’s pristine mountain environment and crystal clear lakes together with its modern, high-quality hotel industry and excellent infrastructure ensure an unforgettable travel experience.
An unspoilt natural paradise
Mountains and valleys, glaciers and forests, lakes and rivers – an amazing variety in such a small space. For an active vacation,
or perfect relaxation, Switzerland has something for everyone.
In the heart of Europe
For a country in the heart of the continent, there’s no better location than Switzerland. Sharing borders with five other countries, and links by air, rail and road with dozens more, Switzerland is open to the world.
Variety in a small space
Even if Switzerland is only a small country, it’s a land of four different cultures, languages and a diversified landscape. Prosperous medieval
cities have kept their old centres intact. Unspoilt villages nestle in the valleys, or provide commanding views from the hilltops.
Events – Events – Events!
There is always something going on in Switzerland. Summer is the season of music festivals, held in concert halls, on hills, by the side of lakes, even in a Roman arena. Classical music lovers listen to international musicians; big names flock to the rock, jazz and pop events.